Case Study: Silver Cross resolves 78% of conversations with Dixa

Silver Cross resolves 78% of conversations with Dixa AI

Silver Cross, a historic baby gear retailer, was struggling with an inefficient customer service operation run through a shared Outlook mailbox. Seeking a modern platform to handle multiple channels and grow with their business, they chose to implement the Dixa customer service platform.

By deploying Dixa's solutions, including email, voice, and the Mim AI agent, Silver Cross dramatically improved its customer support. The vendor's AI agent, Mim, now resolves 78% of conversations without human intervention, leading to a 90% reduction in email resolution time and a significant rise in their Trustpilot rating to 4.4 stars. The success with Dixa has been so profound that the platform is now being used across other business departments and international offices.

Silver Cross