Case Study: Aller Leisure achieves 26% higher booking conversions with Dixa

Dixa gives Aller Leisure a unique and unified solution for handling leads, customer service and sales

Aller Leisure, through its largest agency Nyhavn Rejser, was struggling to scale personalized sales and support as customer volumes grew. The team relied on disconnected tools (Outlook email, TDC IP Scale phone and no live chat), lacked unified customer data, and needed faster lead response and higher conversion—so they selected Dixa’s conversational contact center platform to unify channels and give advisors context on every customer.

Dixa implemented a single, channel-neutral solution with contact recognition, personal conversation queues and intelligent routing, consolidating phone, email, chat and messaging. The result: a 26% increase in booking conversion rate, 87% customer recognition, leads answered more than twice as fast, lower system costs, better analytics and higher customer satisfaction — all delivered via Dixa’s platform.

Aller Leisure

Rie Ulrich

COO