Case Study: SNI Technology achieves 15x ROI in 2 months with DiscoverOrg

SNI Technology Achieves a 1500% Return in Record Time from its Business Intelligence Know-How

SNI Technology, a Des Moines–based division of SNI Companies that specializes in IT recruitment, struggled to efficiently identify IT decision-makers, understand prospects’ technology stacks, and get timely alerts about organizational changes. Their team spent weeks or months researching contacts and technologies, often missing narrow windows to engage candidates and hiring managers.

By adopting DiscoverOrg’s Mid‑Market dataset, IT org charts, and real‑time triggers, SNI gained instant access to verified contacts, reporting structures, and technology details, plus timely alerts to act on opportunities. The result: dramatically faster, more targeted outreach, access to passive candidates, a 15x ROI in two months (roughly 1500% return), and a long‑term customer relationship.

SNI Technology

Pete Langlois

Vice President, SNI Technology