diDNA

diDNA is the enterprise ad management platform that optimizes digital ad inventory for publishers through their proprietary core ad technology, access to 70+ premium demand partners, and innovative ad products. Their core ad technology consists of their proprietary rules engine, intelligence suite, and machine learning algorithms used to empower their publishers to maximize revenue and simplify the process. In addition to their technology, their premium demand and additional products can be accessed through their didna ecosystem to further support their holistic approach in maximizing your revenue which includes ad deployment management, brand security features, a dynamic SSP, and ad ops consulting.