Case Study: MarketStar achieves higher sales productivity and faster ramp-up with Dialpad

A Dialpad Case Study

Preview of the MarketStar Case Study

MarketStar Sees Immediate Results with Dialpad

MarketStar, a global sales and marketing outsourcing firm with 1,400+ employees serving clients such as Pinterest, Dropbox and Samsung, was hamstrung by an outdated on‑prem phone system. Reps had to manually dial and leave the same voicemails, stayed tied to their desks, and lacked visibility into call performance and coaching insights.

After deploying Dialpad (Talk, Sell, Meetings), reps can take calls on any device, use voicemail drop to speed outreach, and receive Real‑Time Assist battlecards during conversations. Managers now have transcripts, call length, sentiment and other analytics to coach more effectively—reducing ramp time, boosting productivity, and letting MarketStar focus on closing deals.


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MarketStar

Keith Titus

Chief Executive Officer


Dialpad

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