Case Study: The Greens’ campaign achieves a Melbourne victory with Deputy

Deputy helped The Greens’ manage their volunteers that won them the campaign in Melbourne

Deputy, a rostering and workforce-management platform, helped The Greens organise the volunteer-driven campaign for first-time candidate Ellen Sandell in the tightly contested seat of Melbourne. The campaign needed a way to mobilise and roster hundreds of volunteers across numerous booths while syncing with NationBuilder (their primary CRM) to avoid duplicate data and maintain real-time visibility of who was working where and when.

By developing API links between NationBuilder and Deputy, the team had a fully integrated system running within two weeks, giving organisers a one-page view of shifts, automated text confirmations and change notifications, and availability-aware scheduling. The platform managed 336 volunteers on Election Day across multiple polling locations, reduced spreadsheet work, streamlined communications, and helped underpin the grassroots effort that contributed to Sandell’s victory.

The Greens’

Gideon Reisner

Polling Organiser