Case Study: Caregility achieves rapid ROI and targeted ABM success with Demandbase

Caregility reaches 1,500 hospitals and 4 million annual sessions with Demandbase

Caregility, a virtual care platform for healthcare providers, faced the challenge of targeting a diverse set of accounts with tailored messaging. They needed to segment their market and engage multiple prospects within an organization early in the buyer's journey. To address this, they implemented the Demandbase One platform, specifically the ABX Cloud and Advertising Cloud solutions.

Using Demandbase, Caregility gained powerful account insights and intent data to deliver highly targeted advertising. The solution enabled them to align sales and marketing, save on ad spend, and engage the right contacts with the right message. As a result, Demandbase helped Caregility realize a rapid return on investment, which they attributed largely to the platform's capabilities and the exceptional support provided by the vendor.

Caregility