Case Study: Three Ireland achieves 25% storage and power savings and rapid provisioning for new mobile services with Dell Technologies

Digital transformation drives new mobile products and services

Three Ireland, a leading mobile operator with 2.4 million customers and a 35% market share, needed a sweeping IT modernization to support soaring data demand and rapidly roll out new mobile products and services across its 4G/5G network. To meet performance, scalability and resiliency requirements, Three Ireland partnered with Dell Technologies, using Dell EMC PowerMax NVMe storage as a key component of its data center modernization.

Dell Technologies deployed two PowerMax 8000 arrays (each with more than 600 TB), integrated with VMware, Dell EMC CloudIQ, Non‑Disruptive Migration, Unisphere and the Future‑Proof Program to consolidate workloads and streamline operations. The solution reduced storage footprint and power costs by 25%, enabled storage provisioning in under one minute, delivered a 3:1 data‑reduction ratio (up to 6:1 for DR/dev‑test), sped up CRM and billing processes and improved availability and resiliency for customer services.

Three Ireland

Stephen Reidy

Chief Information Officer