Case Study: Bombas achieves stronger customer insights and product improvements with Delighted

Bombas - Customer Case Study

Bombas, a New York–based digital retail apparel company known for comfortable, mission-driven socks (they’ve donated over 30 million items), needed a reliable way to understand customers across the entire journey—especially first‑time buyers—to measure first impressions and drive product and CX improvements. To do this, Bombas implemented Delighted using the Delighted NPS tool to survey customers post‑purchase and quantify satisfaction.

Using Delighted NPS, Bombas collects timely feedback and NPS scores that surface actionable insights—most notably the need for women’s extra‑large socks—which the product and merchandising teams launched based on that data. Delighted’s feedback loop has given Bombas a measurable way to track brand strength, guide product and customer‑happiness changes, and support the company’s customer‑centric growth.

Bombas

Samantha Lee

Director of Customer Insights and Strategy