Case Study: Downtown Auto Group boosts profits with Dealertrack DMS

Downtown Auto Group made the decision to switch to Dealertrack DMS and boosted profitability with the aid of an experienced Performance Manager at their side

Downtown Auto Group, a dealership in Vernal, Utah, had struggled with burdensome Dealer Management System (DMS) solutions for years. The customer's challenges included finding an intuitive DMS that could seamlessly integrate with other systems and a desire for a true technology partner that would create value for their business rather than being just another vendor.

The dealership implemented Dealertrack DMS for its easy integration and user-friendly design, but the key differentiator was the dedicated Performance Manager provided by Dealertrack. This expert partner analyzed the auto group's operations to identify growth opportunities and create accountability. As a result, Downtown Auto Group streamlined workflows, eliminated redundant tasks like double data entry, increased staff efficiency, and significantly boosted its gross profits.

Downtown Auto Group

Matt Garner

Dealer Principal