Dealertrack
42 Case Studies
A Dealertrack Case Study
Acura of Glendale needed a modern DMS to help employees find information faster, answer customer questions more efficiently, protect sensitive customer data, and stay ahead of the technology curve. To meet those challenges the dealership chose Dealertrack and its Dealertrack DMS SaaS platform for an easy-to-use system that speeds navigation and access to critical information.
Dealertrack implemented its DMS with data-ownership controls and a custom dashboard, enabling more efficient data mining, analysis, and reporting while safeguarding personal information. As a result, Acura of Glendale now uses a custom, regularly monitored metrics dashboard, has strengthened customer trust through improved security, and is better positioned for future growth with Dealertrack.
Jeanne Brewer
General Manager