Case Study: Westbury Toyota achieves faster lead response and streamlined sales operations with DealerSocket CRM

Westbury Toyota Demands Excellence From Their DealerSocket CRM

Westbury Toyota, led in internet sales by Adam Smith, faced the daily unpredictability of a busy dealership—handling nearly 700 leads a month and maintaining a swift average response time of 13 minutes. To meet the need for speed, flexibility, and self-service customization, they chose DealerSocket’s CRM and accompanying mobile sales app to support marketing, customer relationship management, and sales process coordination.

DealerSocket delivered a customizable, flexible CRM that lets Westbury Toyota make instant changes without vendor support, plus powerful fuzzy search, a custom real-time dashboard, one-step appointment resolution (vs. four steps previously), and the ability to unconfirm appointments. These capabilities helped streamline workflows, improve on-the-go management, and sustain rapid lead response and operational efficiency—demonstrating measurable process gains credited to DealerSocket.

Westbury Toyota

Adam Smith

Internet Sales Director