Case Study: Smithtown Toyota achieves data-driven insights and improved customer communication with DealerSocket

Smithtown Toyota turns data into insights

Smithtown Toyota faced fragmented customer data and missed communications that made it difficult to understand buyer types and full deal structures. To address this, they used DealerSocket’s RevenueRadar (integrated in the CRM) to turn scattered data into actionable insights.

DealerSocket’s RevenueRadar provided visibility of full deal structures and the ability to review phone calls, helping staff identify missed or unclear communications and better profile buyers. As a result, Smithtown Toyota gained clearer buyer insights, improved follow-ups and communication across the CRM, and more effective lead handling.

Smithtown Toyota

Greg Kaznocha

Internet Manager