Case Study: Circle Buick GMC achieves streamlined service scheduling and recaptures lapsed customers with DealerSocket

Circle Buick GMC Touts Dealersocket Service as Part of Successful Formula

Circle Buick GMC faced inefficient service operations and customer tracking after relying on the Arkona DMS and spreadsheets, and needed a better way to schedule service appointments and re‑engage customers who hadn’t returned in 6–24 months. They turned to DealerSocket, adopting Service DashBoard and the Service Scheduling tool along with DealerSocket’s marketing features.

DealerSocket implemented Service DashBoard, Service Scheduling, tracking codes, Employee DashBoard, To‑Dos, and targeted campaigns (emails, postcards and phone calls), backed by responsive support. The result: faster, more user‑friendly appointment scheduling, clearer event tracking and organization, and successful re‑engagement of customers who hadn’t serviced in 6–24 months—delivering a measurable lift in reaching lapsed customers and reducing reliance on manual spreadsheets.

Circle Buick GMC

Ariana Rodriguez