Datapeople
14 Case Studies
A Datapeople Case Study
Riot Games, the global gaming company behind League of Legends, wanted to improve recruiting and make its job descriptions more effective, inclusive, and aligned with its player-first values. The team was looking for a better way to understand how language in job posts affected candidate response, and they adopted Datapeople’s purpose-built job description software to guide that effort.
With Datapeople, Riot Games gained in-app guidance and language analytics that helped recruiters remove bias-triggering phrases and improve job description quality. As a result, hard-work sentiment in engineering job descriptions dropped from nearly 40% in May 2019 to just 4% by early 2020, while team adoption and engagement increased through a gamified rollout that encouraged users to score as high as they could.
S. Lawrence Grobe
Recruiting