Case Study: Bailey Southwell & Co accelerates proprietary prospecting with DataFox

Bailey Southwell & Co Accelerates Proprietary Prospecting

Bailey Southwell & Co (BSC) needed a stronger data foundation to support proprietary prospecting, but their manual process was time-consuming and risked missed opportunities. Using DataFox with DealCloud, the team was able to better organize and enrich account data while building targeted prospect lists for new sectors.

DataFox’s Similar Companies and Conference Intelligence helped Bailey Southwell & Co identify relevant opportunities, validate target markets, and focus on the right conferences without leaving DealCloud. The result was 5,000 accounts enriched, 2 new sectors explored in 3 months, and 30% less time spent on conferences, along with more complete weekly reports and faster updates across the CRM.

Bailey Southwell & Co

Dan Ward

Associate