Case Study: Paragon Events achieves 46% registration increase and 85% mobile app adoption with Cvent

Paragon Events Creating innovative success for the Global Tourism Summit

Paragon Events, a full-service strategic meetings and marketing firm, took over the newly rebranded Global Tourism Summit in Hawaii with a goal to boost attendance by at least 33% and simplify a fragmented tech stack. They needed a strategic rollout that would drive registrations, improve onsite operations, and create new sponsorship opportunities.

Paragon moved the event onto a single, integrated Cvent platform—using Flex for responsive registration, OnArrival for fast check-in, CrowdCompass for engagement, plus Lead Capture, automated emails, and push-notification sponsorship sales. The result: registrations rose 46% (exceeding the goal), the registration site saw 105,000 page views (vs. ~15,000 the prior year), mobile app adoption jumped to ~85% (from ~25%), OnArrival earned 95% positive reactions, and automated outreach generated an additional $3,000 in revenue.

Paragon Events

Braylon Bush

Technology and Applications Coordinator