Case Study: Scottsdale Marriott at McDowell Mountains achieves faster room-block processing, cost savings, and boosted upsell revenue with Cvent Passkey

Marriott - Customer Case Study

Scottsdale Marriott at McDowell Mountains is an all-suite hotel in Scottsdale, Arizona with 266 rooms and 36,000 sq. ft. of event space. The team struggled with inefficient room-block processes and costly, time-consuming manual rooming-list entry and had difficulty selling shoulder nights and upsells because their initial use of Cvent Passkey was inconsistent and planners often required hotel intervention.

Hiring a Passkey expert and standardizing use of Cvent Passkey streamlined operations: rooming lists can be entered in minutes, planners self-serve pickup reports, and staff field far fewer calls. The hotel immediately cut external data-entry costs, saved significant staff time, and boosted revenue—generating more than $30,000 annually from incremental room upgrades and nearly $200,000 from extended/shoulder nights—while improving overall group-booking efficiency.

Marriott

Brett Hindi

Hotel’s Director of Event Management