Case Study: Leading RE proves event ROI, speeds check-in 300% and boosts revenue with Cvent

Leading Real Estate Strengthening the Tech Stack to Help Prove the Value of Events

Leading Real Estate Companies of the World (Leading RE) is the network hub for independent residential brokerages in over 60 countries. For its flagship Conference Week a five-person events team struggled with unreliable in-house tech, multiple confusing apps, manual badge stuffing and congested check-in lines, incomplete onsite data, and pressure from the C-suite for fast ROI reporting—resulting in lost revenue, long hours, and difficulty proving event value.

By adopting Cvent’s OnArrival 360, Session Scanning, CrowdCompass, Salesforce integration and other Cvent tools, the team centralized registration and the mobile experience, went paperless, and improved session tracking and sponsorship activation. Outcomes included a 300% reduction in check-in time, $60K additional revenue from extended registration, $26K in cost savings, 250+ hours of manual labor saved, 92% app adoption, a 30% increase in engagement and a 100% increase in session attendance data—giving executives immediate visibility into event ROI.

Leading RE

Lauren Humbarger

Events Coordinator