Case Study: Ewing Irrigation & Landscape Supply achieves streamlined event management and boosted attendee engagement with Cvent

Ewing Irrigation & Landscape Supply provides a personal touch in an industry that thrives on face-to-face meetings

Ewing Irrigation & Landscape Supply, the largest family‑owned supplier of landscape and irrigation products based in Phoenix, relies on face‑to‑face events to build customer relationships. Running over 200 events a year that range from 50–800 attendees, the events team struggled with time‑consuming manual processes—Excel spreadsheets, phone tag for venue sourcing, and manual registration tracking—that limited efficiency.

By implementing Cvent’s Supplier Network, registration, event websites, reporting and mobile apps, Ewing automated registration, sped venue sourcing and consolidated historical sourcing data to improve negotiations. The changes delivered dramatic time savings, high mobile app adoption, stronger supplier leverage and an enhanced reputation for hosting the industry’s best events.

Ewing Irrigation & Landscape Supply

Alan Villanueva

Event Management Coordinator