Case Study: Indeed Prime (Indeed) achieves 10× increase in candidate responses with Customer Thermometer

Indeed - Customer Case Study

Indeed Prime, part of Indeed, faced very low response rates and skewed NPS results from a long, multi‑page candidate survey (under 10% response) that conflated product issues with transactional service ratings. To gather sensitive, immediate feedback on individual interactions, Indeed chose Customer Thermometer’s 1‑click embedded feedback/thermometer solution.

Customer Thermometer’s embedded thermometers were fast to deploy and easy for candidates to use, producing real‑time, transactional ratings. Indeed saw a tenfold increase in responses, adopted Customer Thermometer NPS as a team metric, improved reporting and fairness in performance measurement, and gained actionable feedback to remediate issues — all at a low cost.

Indeed

Crystal Zilliox

Manager