Case Study: REA Group achieves improved employee engagement with Culture Amp

How REA Group improved employee engagement

REA Group, a multinational digital advertising company focused on property, set out to shift from pure advertising to “changing the way the world experiences property.” To do that they needed new skills and a globally recognizable employee brand, and faced the challenge of integrating a recent acquisition and understanding what drives engagement across nine countries and multiple languages—while surfacing difficult topics like resource trade-offs and limited awareness of community programs.

Using Culture Amp’s global engagement survey (launched in sync and translated where needed), REA Group gained immediate, transparent insights that fostered inclusiveness and a learning culture. Survey feedback helped them address tough conversations, launch a foundation and 50 community champions to raise program awareness, and measurably improve engagement scores—strengthening internal connection, employer brand, and talent attraction/retention.

REA Group

Barbara Hyman

Executive General Manager