Case Study: Meltwater drives performance and employee potential with Culture Amp

How Meltwater drives performance to elevate its people’s potential

Meltwater, a global social media and media intelligence company, needed a more scalable way to manage performance as it grew across APAC. Its traditional paper-based, face-to-face review process was resource-intensive, hard to track across regions, and left valuable people data hidden from view. Meltwater turned to Culture Amp and its Performance product to support a more data-driven approach.

Culture Amp helped Meltwater customize performance metrics, standardize reviews, and capture insights through feedback, self-reflection, evaluations, and goals. The rollout delivered over 80% adoption in the first cycle, reaching 80%+ by the end of the second quarter and putting the team on track for 100% adoption, a 100% improvement in participation versus the previous process. With Culture Amp, Meltwater gained better visibility into skills gaps, talent decisions, and performance trends to support its high-performance culture.

Meltwater

Susan Tang

APAC HR Director