Case Study: World’s 2nd Largest CPG Firm achieves faster time to market and major cost savings with CSS Corp cloud transformation

Digital Customer Experience Transformation through Cloud and Automaton for World’s 2nd Largest CPG Firm

CSS Corp helped the world’s 2nd largest CPG firm, a century-old global consumer goods company based in the U.K. and Netherlands, address the complexity of managing more than 2,500 websites and 15 million monthly visitors across a highly siloed, distributed, and heterogeneous IT environment. The customer’s challenge was to modernize digital marketing operations, reduce overprovisioned infrastructure, and enable country-level campaigns to align with a more customer-centric global strategy.

CSS Corp implemented a hybrid-cloud digital marketing ecosystem using AWS, including serverless architecture, cloud rehosting, and its proprietary CloudMAP, CloudPATH, and CloudDRIVE migration framework, supported by Contelli for cloud operations. As a result, CSS Corp helped deliver 7x faster time to market, reduce datacenter footprint from 31 to 3, cut total cost of ownership by 60%, save $1 million, and achieve 99.95% infrastructure uptime with 24x7 reliable support.