Crossbeam
52 Case Studies
A Crossbeam Case Study
Intellistack, a provider of no-code productivity solutions, faced the challenge of scaling its partner program to drive consistent revenue. With over 400 partners, their broad approach wasn't yielding results as they expanded into verticals like healthcare and higher education. They needed a more focused and proactive framework to turn their ecosystem into reliable revenue-generating motions.
To address this, Intellistack used Crossbeam's ecosystem platform to implement a focused "3x3" partner play. This strategy involved collaborating deeply with select partners on three strategic target accounts each to generate pipeline and accelerate co-selling. By leveraging Crossbeam for account mapping and integration analysis, Intellistack exceeded its pipeline goals by 110% and achieved 125% of its partner-led revenue goals.