Case Study: AAA reduces risk and streamlines spend management with Coupa Software

Coupa drives down risk for AAA Insurance with better spend management practices

AAA Northern California, Nevada & Utah (CSAA), a trade association offering automotive, travel, insurance and financial services, needed better visibility and controls as it refocused on insurance and prepared to expand nationally. The organization struggled with manual processes, slow approvals, and a large database of approval exceptions (about 300) that made it hard to quantify savings or manage spend effectively.

CSAA implemented Coupa’s cloud-based spend management platform, using mobile approvals, automatic escalations, and an intuitive, easily configurable SaaS interface with strong vendor support. The result was rapid company-wide adoption, streamlined approval workflows, and clear reporting—reducing rule exceptions from 300 to 25 and enabling the team to quantify year-over-year savings and improve turnaround times.

AAA

Kathy Stone

Sr. Manager, Strategic Sourcing