Case Study: Rightmove achieves 97% faster number provisioning and 100% traffic growth with Content Guru's storm platform

How Rightmove makes its customers feel at home

Rightmove, the UK’s largest property portal with nearly 141 million visits a month and over one million listed properties, needed a faster, more reliable way to manage the millions of email and phone leads it generates. Facing manual number provisioning, slow follow-up on missed calls, and only monthly reporting, Rightmove engaged Content Guru and its storm platform to deliver more efficient reporting, number management and real-time visibility for estate agents.

Content Guru’s storm solution provided point-and-click provisioning of geographic numbers, real-time call data, on‑demand call recording and automated alerts and reports. The result: a 97% reduction in service turnaround time, a 100% increase in traffic, over 40,000 Rightmove numbers running on storm, call-recording of more than half of calls, instant missed‑call/valuation alerts and auto-generated Telephone Lead Reports that give agents clear ROI and faster lead follow-up.

Rightmove