Case Study: Leading University boosts donor retention and donation growth with contactSPACE

How a leading university empowers its student callers to deliver quality, personalized alumni engagement – with contactSPACE

The leading university faced the challenge of revamping its impersonal and outsourced alumni outreach program. Seeking more meaningful engagement and donor-centric conversations, the university needed a flexible, in-house telefundraising solution to empower its student callers and build stronger relationships. They partnered with contactSPACE to find a technology platform that would facilitate this significant transition.

contactSPACE provided an intuitive cloud-based dialer with CallGuides, enabling the university to create highly personalized and targeted calling campaigns. This solution empowered student callers to have better conversations, which nearly tripled the average donation amount. The university also significantly cut expenses and improved donor retention, achieving a much stronger return on investment for its alumni engagement efforts with contactSPACE.