Case Study: Made By Gather Improves On-Shelf Availability with Crisp and Consumer Goods Technology

Made by Gather boosts on-shelf availability with Consumer Goods Technology, reaching 95% in-stock at Amazon

Made by Gather, a kitchenware company producing brands like Bella and Drew Barrymore's Beautiful, faced a significant challenge with its fragmented and manual data processes. The company was spending excessive time pulling data from various retailer portals and manually parsing it in Excel, leading to outdated analytics, reporting inconsistencies, and costly operational missteps. To address this, they partnered with vendor Consumer Goods Technology and its partner Crisp to automate data consolidation.

The solution from Consumer Goods Technology and Crisp integrated with Made by Gather's existing Snowflake platform, automating data consolidation from retail partners like Target, Amazon, and Costco. This provided the company with accurate, analytics-ready data in near real-time. The results were significant, including a 95% in-stock rate at Amazon, a 1,450% year-over-year growth for a product line at Target, improved forecasting, and the ability to proactively identify risks and opportunities. The implementation drove revenue growth and allowed teams to focus on strategic analysis instead of manual reporting.

Made by Gather