Case Study: Ferrara slashes development costs and speeds data integration with SAP HANA and SAP Analytics

How Ferrara Slashed Development Costs by 70% to Stay ‘Ferrara Fast’

The 112-year-old candy and cookie company Ferrara faced a challenge with siloed data following a series of mergers. This fragmentation hampered daily operations and prevented the company from realizing the benefits of its acquisitions, severely limiting its ability to be agile and respond quickly to the market. To address this, Ferrara enlisted vendor Consumer Goods Technology to implement a robust reporting and analytics solution, powered by SAP HANA and SAP Analytics.

The solution from Consumer Goods Technology provided real-time access to data, combining transactional and analytic workloads. This implementation resulted in a 70% reduction in development costs and a 90% reduction in the time required to build data models. The new system established a solid data foundation for advanced analytics, freed up workers for strategic projects, and gave Ferrara the speed and insight needed to predict market trends and integrate new acquisitions efficiently.

Ferrara

Mustafa Mustafa

Senior Director of IT