Case Study: CAULIPOWER improves forecast accuracy and demand planning with Unioncrate's Integrated Business Planning platform

Caulipower - Customer Case Study

Caulipower, a frozen food brand that creates vegetable-based products, faced challenges in scaling its operations due to a disconnect between its supply planning and customer shelf activity. Delays in publishing forecasts also prevented the company from obtaining the interconnected data needed for accurate planning. To address this, Caulipower partnered with Consumer Goods Technology and implemented their Integrated Business Planning platform, a solution that uses predictive analytics to improve forecasting.

By deploying Consumer Goods Technology's solution, Caulipower gained a consistent foundation for forecasting, which was especially critical for navigating volatile pandemic-era buying patterns. The platform enabled better collaboration between supply chain, sales, and finance teams. As a result, the company achieved much higher fill rates than industry standards and recorded significant sales and supply chain benefits through improved forecast accuracy.

Caulipower

Ben Hosseinzadeh

Vice President of Supply Chain