Case Study: Unanet boosts presales efficiency and revenue with Consensus

Unanet reduces live demos by 30% with Consensus

Unanet, a growing enterprise resource planning (ERP) software company, faced a significant presales bottleneck that threatened its growth. Their sales engineering team was overwhelmed, conducting up to 15 unqualified overview demos per week, which caused long wait times for prospects and extended sales cycles. The complexity of their product made hiring new engineers an impractical solution. They partnered with Consensus to implement its demo automation platform to scale their presales efforts efficiently.

By using Consensus to create an automated demo library, Unanet extended its presales reach. The solution empowered sales reps to share demos on demand, which reduced live overview demos by 30% and saved the equivalent of one full-time sales engineer. This automation improved the buying experience, shortened the sales cycle by reducing live interactions needed to close deals by 60%, and even led to $160,000 in revenue closed without any live sales engineering engagement. Consensus provided Unanet with the tools to scale efficiently and close more deals.

Unanet