Case Study: Frontline Education boosts lead generation and product engagement with Consensus demo automation

Frontline Education drives 1,244 demo leads with Consensus

Frontline Education, a Fortune 100 software company, faced the challenge of innovating its marketing strategy to better connect with modern buyers and drive qualified engagement. They needed a new approach to break through the noise and place their product's value at the forefront of the buyer's journey, which led them to partner with Consensus.

By implementing Consensus's demo automation, Frontline Education transformed its marketing by embedding interactive product demos into emails, ads, and its website. This solution replaced high-commitment actions with a "See it in Action" CTA, giving prospects instant access. The results were significant: Consensus helped generate over 1,200 new leads, 17,000 marketing demo views, and 280 hours of view time, creating an essential channel for their demand generation strategy.

Frontline Education