Case Study: BlueChip Infotech achieves 9% sales growth and 15% higher renewals with ConnectWise CPQ

BlueChip Infotech Revenues Rise through Business Process Modernisation

BlueChip Infotech is a leading Australian technology distributor (est. 2001) offering 30+ vendors and thousands of products with a strong customer-service focus. Rapid growth created operational complexity: disparate applications and siloed customer data made forecasting, visibility and consistent customer service difficult, so the company needed to modernise processes to improve efficiency and the customer experience.

BlueChip implemented ConnectWise Manage and ConnectWise Sell, standardised quoting and workflows, and used ConnectWise’s deployment best practices and training to drive adoption. The result was clearer operational visibility, a shorter sales cycle and greater quoting efficiency, leading to ~15% higher application renewals, a 95% customer retention rate and a 9% increase in overall sales, plus better data-driven decision-making and profitability.

BlueChip

Ron Jarvis

Sales Director