Case Study: a US-based fast-casual food chain boosts efficiency and profits with Concentrix’s Alexa voice ordering solution

How a popular US-based fast-casual food chain adopted a voice-enabled reorder experience for a more convenient CX

The customer, a US-based fast-casual food chain, sought to radically improve convenience by enabling voice ordering to free customers from typing into apps. They partnered with vendor Concentrix to tackle this challenge of creating a seamless, voice-enabled experience.

Concentrix designed and built an Amazon Alexa voice ordering solution using a human-centric approach, next-gen conversational AI, and machine learning to accurately understand customer intent. This solution by Concentrix increased the chain's operational efficiency by 40% by reducing in-store lines and boosted profits by 10% by enabling the service of more customers daily without overburdening staff.