Case Study: an automotive company boosts EV market share with Concentrix Catalyst

Automotive Company boosts market share 25% with Concentrix Catalyst

Concentrix Catalyst partnered with an automotive company that provides smart electric vehicle chargers and energy management solutions. The client, still in its startup phase, faced the challenge of expanding its market presence into ten diverse Western European countries. Key hurdles included navigating complex regulatory landscapes, managing strict budget constraints, and overcoming significant linguistic and cultural barriers to communication.

The solution implemented by Concentrix Catalyst involved developing an expanded outreach strategy, which included building a business development representative (BDR) team to manage a surge in inbound leads and foster growth through channel sales. As a result, the automotive company saw a 25% jump in market share, a 15% reduction in operational expenses, and a $2 million increase in quarterly revenue, successfully establishing itself for long-term success in the EV ecosystem.