Case Study: Vision Healthcare re-energizes omnichannel commerce with commercetools

Vision Healthcare launches 16 new webshops in 4 months with commercetools

Vision Healthcare, a European consumer healthcare company with 75 direct-to-consumer brands, faced the challenge of scaling its omnichannel commerce across 44 markets. Their existing in-house, on-premise solution was difficult to scale and required time-consuming customizations to keep up with growing customer demand and 25,000 daily transactions. They turned to commercetools Composable Commerce for a flexible, modern solution.

commercetools provided a MACH-based composable commerce solution, enabling Vision Healthcare to integrate best-of-breed components like Hygraph, Adyen, and Algolia on a Google Cloud infrastructure. This allowed them to go from signature to production in just four months. The results included the seamless launch of 16 new webshops, a cloud-native platform that auto-scales to meet demand, and the flexibility to implement new customer experiences like a membership club, all while eliminating the costs and maintenance of their previous on-premise setup.

Vision Healthcare