Case Study: John Lewis Partnership achieves flexible omnichannel commerce and rapid migration with commercetools

How John Lewis & Partners gained the flexibility to adapt to consumer behavior and provide customized digital customer journeys

John Lewis & Partners, the UK high-end department store group replatforming johnlewis.com (including basket and checkout), needed a more flexible commerce solution to adapt to changing consumer behavior and deliver customized omnichannel journeys. Working with Deloitte Digital, the retailer selected commercetools for its API-first, microservices-led cloud commerce platform to replace legacy systems and support faster digital innovation.

commercetools implemented a scalable, cloud-native solution—providing PIM, a Merchant Center and low-cost experimentation capabilities—that enabled John Lewis & Partners to migrate off Oracle ATG and begin live orders in February 2022. The results were measurable: a product ingest that previously took Oracle ATG days completed in 15 minutes on commercetools, and the platform now lets the retailer rapidly customize customer journeys and accelerate new digital propositions.

John Lewis Partnership

Mike Sackman

Chief Information Officer