Case Study: ARK Bokhandel achieves a 15% conversion lift with commercetools

How ARK Bokhandel penned a new eCommerce success story with a 15% conversion lift

ARK Bokhandel, the Norwegian bookstore chain, needed to modernize its eCommerce presence with greater flexibility and a more scalable digital architecture. To do this, it selected commercetools B2C Commerce and a best-of-breed stack to replace its outdated platform and support new pricing, promotions, and omnichannel capabilities.

commercetools helped ARK Bokhandel launch a new online store quickly, with an MVP live in two months and the full project completed in nine months. The new setup delivered a 15% conversion lift, streamlined operations through Merchant Center, and improved checkout, inventory, and promotion management while reducing manual work and bottlenecks.

Ark Bokhandel

Anders Martinsson

Head of Technology and Tech Lead eCommerce