Case Study: Fitbit achieves $6M in pipeline with Comm100 Live Chat

Fitbit generates $6M in pipeline with Comm100 Live Chat

Fitbit's Health Solutions division faced a challenge in shortening its sales cycle for its B2B operations. Their existing contact form led to slow, asynchronous communication, which stunted engagement with potential clients. To address this, they turned to the vendor Comm100 and implemented their Live Chat product to enable real-time conversations.

Comm100 provided a customizable live chat solution with a robust Salesforce integration, which allowed for seamless handoffs of leads to the sales team. This implementation helped Fitbit create faster, more personalized interactions. The measurable results were significant, with Comm100 enabling Fitbit to generate $6 million in sales pipeline and close nearly $4 million in revenue, all while achieving a 691x return on investment.

Fitbit, Inc