Case Study: AACSB International achieves 24/7 global support and faster response times with the Comm100 AI Chatbot

How AACSB Leveraged the Comm100 Chatbot to Deliver Global Support Excellence

AACSB, the global business education network and accreditor serving 1,000+ schools and over 5 million learners across 100+ countries, faced slow email-based support (often 24+ hour delays), inconsistent routing of inquiries, and a high volume of repetitive accreditation and membership questions. To solve this, AACSB partnered with Comm100 and deployed Comm100 AI Chatbot and Live Chat to provide real‑time, 24/7 support.

Comm100 integrated an AI chatbot with AACSB’s site and a 1,000+ page knowledge base, added intent-based routing, multilingual support, and a specialized accreditation bot drawing from 150 documents; between April–September 2024 the chatbot handled 701 of 709 chats and generated 1,366 high‑confidence answers. The Comm100 solution reduced response times, cut repetitive work for staff, improved routing and member satisfaction, streamlined inquiry management, and helped control support costs.

AACSB International

Travis Sweet

Manager of Business Applications