Case Study: Global Financial Services Provider achieves 30% faster content creation and 25% lower hosting costs with Cognizant assetSERV

Cognizant assetSERV Reduces Cost of Managing Assets for Financial Services Giant

A Fortune Global 500 financial services firm faced rising time and cost to create, manage, share and distribute a broad range of marketing and regulatory assets. Lacking a central digital asset management system or formal workflows, the company relied on email and siloed processes that hindered visibility, compliance and reuse.

Cognizant implemented its cloud-based assetSERV solution—adding configured workflows, metadata, APIs for external sharing, automated tag correction and integrations with upstream/downstream systems—creating a single enterprise DAM and standardized processes. The rollout improved tracking and rights management, enabled asset reuse, reduced content-creation time by about 30% and cut hosting costs by roughly 25%.