Cognism
152 Case Studies
A Cognism Case Study
Unique AG, a fast-growing AI-driven sales software company based in Zurich, faced the challenge of scaling its sales team across Europe. To meet its goals, the company needed a B2B lead generation platform with extensive and accurate data coverage, particularly for its core cold-calling strategy. They evaluated several vendors, including ZoomInfo and Kaspr, seeking a solution that could provide high-quality mobile numbers and ensure GDPR compliance for their outreach.
Cognism provided its premium B2B data and Diamond Data® service to address this need. The solution seamlessly integrated with Unique's Salesforce CRM, enabling automatic data syncing and enrichment of their existing records. Using Cognism for email and verified mobile numbers, the sales team was able to make between 50-100 calls per day per rep. As a result, Cognism helped Unique AG generate over 200 new opportunities within six months, significantly accelerating their prospecting efforts and supporting their rapid growth.