Case Study: YuLife streamlines revenue operations with Cognism

Streamlining Revenue Operations With Cognism’s Accurate Database

YuLife, a tech-driven insurance brand, needed a way to scale its sales team efficiently as it grew, but it lacked the sales technology and data foundation to support outbound prospecting at speed. To help solve this, YuLife chose Cognism and its B2B data platform, including Diamond Data, to support sales, revenue operations, and marketing.

With Cognism, YuLife built targeted lists, synced contacts directly into HubSpot, and gave SDRs access to verified mobile numbers and direct dials for faster calling. The result was improved calling efficiency, stronger team morale, and consistent KPI performance, with reps able to dial up to 70 calls per day. Cognism also helped YuLife reduce CRM duplication and support its broader revenue engine, making lead generation and territory planning more effective.

YuLife

Shay Khosrowshahi

Head of Revenue Operations