Cognism
152 Case Studies
A Cognism Case Study
PeerNova, a data and analytics management company, needed a tool with broad global coverage to target decision-makers at large financial institutions for its B2B lead generation. Their challenge was to find high-quality contacts to facilitate qualified conversations and accelerate their growth in the US and EMEA markets.
Using Cognism's premium B2B data with its technographic and job join filters, PeerNova achieved laser-focused targeting. The solution resulted in open rates of 12-15% with little to no bounce rates, enabling the marketing and sales teams to have more fruitful conversations with the right prospects and effectively reduce their sales cycle length.