Cognism
126 Case Studies
A Cognism Case Study
Liftshare, the UK’s leading car share provider and social enterprise with over 600,000 users and 700 corporate clients, needed a more effective, targeted outbound strategy to generate sales opportunities and ensure its CRM data remained accurate and actionable. To solve this, Liftshare engaged Cognism and its AI-powered data and outreach platform to identify the right contacts and deliver complex, timely email sequences.
Using Cognism’s platform with GDPR-compliant data and an AI feedback loop, Liftshare prioritized relevant prospects and ran focused outbound campaigns. The results: an additional 15–20 leads per month, 5,000 emails sent with a 17.2% read rate and a 5% reply rate, daily responses that spurred expansion of the Opportunity Generation team—clear, measurable growth driven by Cognism.
Andrew Anderson
Business Engagement Team