Case Study: Launch Academy finds ideal B2B leads and boosts applications with Cognism

How Launch Academy found their ideal B2B leads and grew their business with Cognism

Launch Academy, a Canadian tech incubator that helps entrepreneurs launch and scale startups, needed to find and engage founders, C‑suite executives and tech entrepreneurs who might relocate to Canada and join its Maple Program. With limited resources and difficulty reaching that specific audience at scale—particularly in Europe and Asia—Launch Academy turned to Cognism for targeted B2B lead data and outreach capabilities.

Cognism provided a user‑friendly lead‑generation platform and responsive Customer Success support that was quick to set up and easy to use, enabling Launch Academy to target hard‑to‑reach markets. The result was a clear spike in applications from email campaigns and the majority of valid Maple Program leads now coming from Cognism, delivering strong ROI and allowing the small team to scale outreach efficiently.

Launch Academy

Alana Paton

Marketing and Events Manager