Cognism
126 Case Studies
A Cognism Case Study
Bright Network, a graduate careers platform based in London, needed better contact and account data to support growth in the UK and Germany. After finding that its previous provider, ZoomInfo, delivered weaker data in its core EMEA markets, the team looked for a new solution to improve accuracy, deliverability, and access to the right prospects.
Bright Network implemented Cognism to build contact lists from LinkedIn/Sales Navigator, export them into Salesforce, uncover new accounts, and support market analysis. With Cognism, the company improved contact data accuracy from 50% to 80% and boosted deliverability by 10–15%, generating 77 MQLs, £903K in pipeline, and over £300K in closed revenue.
James Uffindell
Founder