Case Study: EU-Based Environmental Services Company drives 17% of SQLs with Cognism

Cognism Drives SQLs for an Environmental Services Company

EU-Based Environmental Services Company, a Belgium-headquartered environmental services business with about 450 employees, needed a better way to generate more sales-qualified leads while staying GDPR-compliant. The team also wanted to speed up prospecting, get past gatekeepers more easily, and support a broad target market across industries like automotive, food production, pharmaceuticals, and waste management.

Using Cognism’s prospecting and contact data platform, the company’s sales and marketing teams built targeted lists, found direct dials quickly, and integrated contacts into Salesforce and LinkedIn workflows. Cognism helped generate 17% of all SQLs, about 1,400 SQLs, and produced 2,000 total leads, while also making it much faster to find the right contacts and improving ramp-up time for new salespeople.