Case Study: Cloudreach achieves 30% of Southern Europe pipeline with Cognism

Building 30% of South European Pipeline with Cognism

Cloudreach, an Atos company and multi-cloud services provider, needed a reliable way to fuel outbound sales in Europe with accurate, compliant B2B data. After frustrations with limited European data quality and GDPR concerns from its previous provider, the team looked for a better solution to support prospecting, list building, and lead generation across Southern Europe.

Cognism provided the solution with compliant B2B data, including technology filters, Diamond Data for verified mobile numbers, and seamless integration with Salesforce and Salesloft. With Cognism, Cloudreach generated 100–150 leads per week per rep, drove 30% of its Southern European pipeline, and produced $4.9 million in pipeline from one rep in 2022, while also using the data to pre-book meetings at events.

Cloudreach

Pierre Bourguignon

SDR Manager